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SEO job description.

On this page you will find and learn everything about the importance of SEO in job descriptions, and the relation to diversity and inclusion.

The importance of SEO optimized job descriptions

The findability of your company’s job descriptions is extremely important if you want to reach as many potential applicants as possible. And that is what you should strive for if your company has set ambitious diversity and inclusion goals. SEO job descriptions play an important role here. They are optimized for search engines, making them easy to find for all potential candidates. SEO is short for search engine optimization, an inbound marketing method that makes your content—in this case, job descriptions—findable and trackable for search engines. SEO job descriptions are optimized for search engines, making them easy to find for all potential candidates. It is logical that if people cannot find your job descriptions, they will not read the job postings and they will not apply for the job.

Seo job descriptions and the Textmetrics platform

There is a lot to consider when you need to write SEO job descriptions, it can be quite difficult to have perfectly optimized job descriptions. Luckily, the Textmetrics platform can help you out here. Based on artificial intelligence, our platform analyzes your job descriptions for SEO and provides you with real-time suggestions for improvements. It also informs you about the findability of your job description on Google for Jobs, which lists the jobs that are most relevant for job seekers within Google Search. If you manage to get your job description at the top of the list here, you can reach a large group of potential candidates. On this page several documents will be published about SEO job descriptions and why this is important for diversity and inclusion. Click HERE if you want to learn more about the platform. 

Latest news about SEO optimized job descriptions

In the blogs and articles below you can read all the latest news about SEO optimized job descriptions, and how this can affect the diversity and inclusion goals of your organization.

How to write SEO job descriptions

How to write SEO job descriptions

Ever wondered how you can get your job ads out to all the right people? The answer is simple. A ranking on the first page of search engines like Google will do the trick. But how do you get your job ads featured there? That’s where SEO comes in. It’s short for search...

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SEO and recruitment: the use of SEO in job descriptions

SEO and recruitment: the use of SEO in job descriptions

You need a good job description to find the right candidates for a job. This is something that every recruiter knows. In times when talent is scarce, a well-written job ad can help you stand out. But how valuable is a good job description if very few people read it?...

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SEO in job descriptions—use relevant keywords

SEO in job descriptions—use relevant keywords

People looking for a new job often start their search on one of the well-known search engines. What does this mean for you? Your job descriptions must be easy to find online. This is especially important if you’re striving to be an inclusive and diverse company....

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The dos and don’ts for SEO in job descriptions

The dos and don’ts for SEO in job descriptions

Have you just posted a job online? And do you want to attract a diverse group of candidates? Find the best possible candidate? Then your job needs to be easy to find online. You’ll need search engine optimization (SEO) to achieve this. Because using SEO in job...

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The importance of SEO in job descriptions

The importance of SEO in job descriptions

Does your company have ambitious diversity and inclusion goals? Then you probably already know about the important role job descriptions play in achieving them. A workforce can become more diverse when its job descriptions are unbiased. And understandable to everyone...

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What Textmetrics Solves

Bias decoding

Low quantity of applicants

Insufficient quality of applicants

No diversity among applicants

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