June 27, 2019

View all blogs


Webtexttool is now Textmetrics

After many years of operating under the Webtexttool brand, we are now changing our company name to Textmetrics.

This new name and identity better represent the direction in which we are going and our ambitions towards becoming a leader in the content creation and analytics industry.

Why are we doing this?
Back in 2014 we started as a basic DIY SEO Tool – to help everyone optimize webpages for search engines. Of course the SEO part is still there and it has much evolved over the past years (and rest assured, we will continue to develop that ?). Besides that, we have been adding more and more functionality to help you monitor and improve content quality, like writing for your target audience, making sure that your content is understandable, etc. We have been adding a lot of natural language knowledge, AI and machine learning for this. And that is just the beginning. Also, it’s not just about webcontent anymore. Our content quality analysis can be used to improve any written text, like job descriptions, emails, brochures, letters, etc. Therefore we feel that Textmetrics better suits what we are doing and more importantly, what it will bring for you as a customer.

What does that mean for you?
We’re still the same company, run by the same team, devoted to bring you the best content creation and management platform ever.

Your user data, account(s), content, plugin access, pricing, and special arrangements will remain the same.
Small iterations and changes in look and feel will take place over the next weeks as we accommodate to the new brand. You will notice our name change soon on all our mailings, website, plugins, platform, invoices and promotional materials.

We have put a lot of effort in this migration process and tested a lot of scenario’s. However, with over 50,000 users, it’s not unthinkable that there is an exception. In case you run into issues, please get in touch with our support team : support@textmetrics.com or chat on the website.

Some things to keep in mind
You might need to re-login in the application and our plugins (your username / password will remain the same, but “remember me” relies on cookies which are connected with the domain)
When you go to the “old” website or application, it should automatically redirect you to the Textmetrics site / app. If you have made bookmarks, we’d suggest to update those.

Thank you!
For all of you that hopped into this adventure with us with the Webtexttool brand, we sincerely thank you. We are eager to serve you even better under the Textmetrics brand!

Thank you all, and Viva Textmetrics!

Want more?

Subscribe to our newsletter to receive the latest updates

Your privacy is important to us

We are committed to ensuring the confidentiality, integrity, and availability of information and data. We make every effort to ensure that all data assets are fully protected, following applicable laws, regulations and industry best practices.

Download our ISO Certificate
Read our privacy policy

Happy to meet you at our next event

Our upcoming events:

12 - 14 September | Zukunft Personal Europe in Germany
Come and meet us at one of the biggest HR events: ZP in Cologne

12 October | HR Live
Come and meet us in Den Haag at one of the most prestigious HR events

Share This