Discover how Randstad increased their conversion by double digits, using Textmetrics technology
14% conversion increase
In applications to job openings thanks to Textmetrics AI language analysis.
18% more candidates
Increase in applicants for all open positions during the pilot period.
30% faster creation of listings
Velocity of producing good quality job listings has increased by 30%.
Multinational human resources consulting firm. Founded in the Netherlands in 1960 by Frits Goldschmeding, operates in 39 countries
Human Resources Consulting
B2B / B2C
By putting communication quality at the center of their strategy, Randstad substantially increased their online success
So, the question was how to attract the right candidates.
That’s when Randstad started working together with Textmetrics.
Wesley: “While writing, Textmetrics analyzes all elements important to increasing conversion and tells the recruiter what to change to meet the criteria that influence the success of a job description. We have seen a substantial increase in the conversion rates of our job listings. We knew that the text of a job listing is very important, but the effect of writing based on the analysis of Textmetrics exceeded our expectations.
“Our pilot with Textmetrics has been a resounding success. Our new job listing creation process (and re-writing of listings) has led to 18% more applications and 14% better conversion rates.”
Senior E-commerce Manager
We see opportunities for this kind of technology in all our of brands and countries. We are currently exploring our future collaboration.
Are you thinking about implementing Textmetrics within your company, just like Randstad did?
Discover the opportunities of working with Textmetrics!