Which tool should you choose for inclusive job postings?

If you’re working on diversity and inclusion in your job postings, you’ve probably come across the tool Gender Decoder. But how does it compare to a more comprehensive solution like Textmetrics? And what is a good alternative to Gender Decoder if you want more than just a check for gender bias?

In this article, we explain the difference between Gender Decoder and Textmetrics, so you can make the right choice for your organization.

What exactly does Gender Decoder do?

Gender Decoder is a free online tool that scans your job posting for masculine and feminine-coded words. The goal is to avoid unconscious gender bias that can exclude certain target groups, especially women.
Example: Words like “dominant” or “assertive” are recognized as masculine. A job posting with many of these words may deter women from applying.

Advantages:

• Free and fast
• Based on scientific research

Disadvantages:

• Only focused on gender bias
• No check for reading level or other types of bias
• No feedback or alternative suggestions
• Not suitable for teams or large organizations

What does Textmetrics offer as an alternative to Gender Decoder?

Textmetrics is an AI-powered platform that goes far beyond just gender bias. It helps organizations write inclusive, understandable, and engaging content, including job postings, internal communications, and web texts.

Textmetrics analyzes:

• Gender bias, age bias, cultural bias
• Readability (such as B1 level)
• Clarity and consistency
• Tone of voice and corporate identity

Advantages:

• Real-time feedback while writing
• Adjustable to target audience and language level
• Includes dashboards and reporting
• Integrates with Word, CMS, ATS, etc.

Consideration:

• License-based, so not free

When should you choose which tool?

• Gender Decoder:
  A good option if you occasionally want a free check for gender bias.
• Textmetrics:
  The right choice if you want to communicate inclusively on a structural level and make that measurable within your organization.

Looking for an alternative to Gender Decoder? Choose greater impact with Textmetrics

While Gender Decoder is a good first step, its impact remains limited. If you truly want to advance inclusive communication – not just for gender, but for all target groups – then Textmetrics is the alternative that helps your organization make real progress.

Schedule a no-obligation demo or discover how Textmetrics makes your job postings more inclusive.