Privacy policy Textmetrics


This privacy notice applies to the personal data of consumers that is collected or used on the website and any of its products or services owned and operated by Textmetrics BV (“Textmetrics BV”, “us”, “we” or “our”).

This privacy notice applies to all the personal data that we collect when you interact with us, such as when you visit our websites, when you use the products or services offered by Textmetrics, when you purchase our services, when you subscribe to newsletters, when you contact our online customer support etc. This includes, without limitation, all online collections of all types of personal data.

In this privacy policy we explain why and how we process your personal data. In our organization there’s no Data Protection Officer (DPO). If you have any questions about this document, please contact us via

About Textmetrics BV

Textmetrics BV is the statutory owner of Textmetrics. We are situated at Oude Oeverstraat 120, 6811 JZ Arnhem, the Netherlands.

Type of Personal Data we may collect

When you interact with us, for instance by registering an account or start a chat on our website, we may ask for or receive certain data, such as:
• Your name;
• Your company name;
• Your address (streetname, zipcode, village, country);
• Your VAT number;
• Your payment information;
• Your email address;
• Information about the products and services that you have purchased or use.

In addition, we may collect personal data via cookies or similar techniques, including, but not limited to:

• Your IP address (without the last 3 numbers);
• Your cookie ID; (read more about cookies in our separate cookie statement);
• Your web browser;
• Your location;
• The web pages you visit on our websites;
• Etc.

To constantly improve our product, we collect logdata from the users of Textmetrics about the use of the application.

Why do we collect this Personal Data?

We process personal data for the following purposes:

Legal obligations
A small part of our processing is legally required. This mainly concerns personal data that are required to meet our tax liability.

Customer administration and services
In our customer administration we keep track of who our customer is, including the products or services. We keep various personal details of our customers in order to perform our services as optimally as possible. We keep contact details in order to reach you, interest areas in order to provide you with the best possible information and we process personal data for our services and products.

Newsletters and mailings
You can sign up for our (personalized) newsletter. If you do not want to receive newsletters anymore, you can unsubscribe in every e-mail. In your Textmetrics account settings you can easily set your preferences of newsletters and (service) mailings.

Recruitment (marketing)
We also process personal data for promotional campaigns. For example IP address, cookie ID, social ID and / or surfing behavior. We do this in order to show the most relevant advertisement in the right places. We also use ‘adapted target groups’ via social media platforms. On these platforms (personalized) advertisements can be shown.

Improvement of services
We also maintain personal data to improve our services. For example click behavior on the website to analyze which articles are read the most and open rates to see if our newsletters are relevant.

Third party links

For the execution of our services we use service providers. For example, we use Google Analytics, and MailChimp. These parties process personal data in accordance with our instructions.
We have appropriate data processing agreements with the third parties we share data with. We will only provide information to third parties if we have received your permission.

External links

This website may link to third-party sites not controlled by Textmetrics BV and which do not operate under our privacy practices. When you link to third-party sites, our privacy practices no longer apply. We encourage you to review each third-party site’s privacy policy before disclosing any personally identifiable information.

Billing and payments

We use third party payment processors to assist us in processing your payment information securely. These processors (Stripe, Paypal and Moneybird) process the data independently. We suggest you to review their respective privacy policies.

Children’s privacy protection

We understand the importance of protecting children’s privacy in the interactive online world. This Website is not designed for or intentionally targeted at children 16 years of age or younger. It is not our policy to intentionally collect or maintain information about anyone under the age of 16.

Your rights in relation to your information

  • request a copy of personal information we hold about you;
  • ask that we update the personal information we hold about you, or correct such personal information that you think is incorrect or incomplete;
  • ask that we delete personal information that we hold about you (except the legally required data), or restrict the way in which we use such personal information;
  • inspect your personal information (right of inspection);
  • obtain and reuse your provided personal data (data portability); and/or
  • withdraw your consent to our processing of your personal information (to the extent such processing is based on consent and consent is the only permissible basis for processing).

If you would like to exercise these rights or understand if these rights apply to you, please contact us by sending an email with your name and email address to This personal information is needed for identification.

Do you think we do not act according to the GDPR? Then of course we would like to hear that. You can also submit a complaint about this to the Dutch Authority of Personal Data (AP).

Storage period

We do not store personal data longer than necessary for our agreement, product and/or service.

How we protect your personal data

We recognize and take seriously our responsibility to protect the personal data you entrust to us from loss, misuse or unauthorized access. Textmetrics BV uses a variety of security technologies and organizational procedures to help protect your personal data. For example, we implement access controls, use firewalls and secure servers, and we encrypt certain types of data, such as financial information and other sensitive data.

How to contact us

If you have any questions or complaints about this privacy policy or the way your personal information is processed on the websites, or would like to exercise one of your rights set out above, please contact us by one of the following means:

Textmetrics BV
6th floor – Oude Oeverstraat 120
6811 JZ Arnhem – The Netherlands
Phone: +31 – 26 – 8080191

Arnhem, April 9, 2019