See how Werkspot/Instapro increased traffic, conversions and productivity with help of Textmetrics
146% traffic increase
Visitors coming from search engine on the Italian platform.
68% conversion rate increase
Of website traffic resulting into new service requests.
3x faster content publishing
Publishing content has increased significantly compared to the old process.
HomeAdvisor International is on a mission to be the easiest and most reliable way to arrange home services, connecting homeowners with qualified service professionals.
It operates the market leading brands in France (Travaux.com) and The Netherlands (Werkspot.nl), and the challenger in Italy (Instapro.it).
Travaux, Werkspot and Instapro are part of IAC / ANGI Homeservices.
Yearly, consumers post 1.5 million service requests on the platforms.
B2B / B2C
By re-writing their content with the help of our algorithms, Werkspot/Instapro managed to drastically increase their website’s traffic with 146%.
More traffic only converts to more leads if the content quality score is high enough!
Werkspot/Instapro and Textmetrics decided to work together.
„When we decide to go to additional countries, we will definitely use Textmetrics as part of the process.“
“All metrics increased when we started working with Textmetrics.”
Chief Product & Technology Officer
Are you thinking about implementing Textmetrics, just like Werkspot/Instapro, within your company?
Discover the opportunities of working with Textmetrics!