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Meet Textmetrics at the DMEXCO conference in Cologne

Meet Textmetrics at the DMEXCO conference in Cologne

We are very proud to announce that Textmetrics will attending the DMEXCO conference in Cologne on 11 and 12 September 2019. DMEXCO DMEXCO is a meeting place for key players in digital business, marketing and innovation. The conference offers a range of stages, delivering inspiration & digital marketing insights from industry experts. Meet Textmetrics It would […]

Textmetrics launches new version of Joomla plugin

Textmetrics launches new version of Joomla plugin

Our free plugin for Joomla is extended with the text conversion optimizer. With this update you can easily check your content quality. Is your text too complicated for readers? Male or female oriented. The text conversion optimizer module analyses your content and helps you increase the readability of your text and improves the chance of […]

SEO as a component of your marketing strategy

SEO as a component of your marketing strategy

Ever since the creation of Google, we have seen increased traffic from the search engine every year. Last year was an important turning point. For the first time in its history, the search engine shifted into being an answer engine. That has its consequences for traditional SEO. In the coming years, SEO will become more […]

How the Google Speed Update (2018) affects your ranking

How the Google Speed Update (2018) affects your ranking

Nobody likes a slow website. Visitors will leave quickly, and Google also pays attention to your website’s page load speed. That’s why savvy website owners have already been speed optimizing their web content for years. Anyone who has failed to do so will probably notice a negative difference in the search results since the most […]

Meet Textmetrics at DMEXCO

Meet Textmetrics at DMEXCO

On September 12th and 13th Textmetrics will be present at the DMEXCO conference in Cologne. We are very excited that we were invited to participate as one of the most innovative startups. It would be great to meet you there! Our booth is in the Startup Village (Hall 5.2 Aisle S No: U-50). Join us […]

5 tips to increase your rankings in 2017

5 tips to increase your rankings in 2017

The changes of Googles algorithms, more than 500 times a year, have definitely an impact on the rankings of your website. In this blog we’ll give you five tips to get higher results in Google this year and more traffic to your website.

Business blog part 5: Writing, planning and promotion

Business blog part 5: Writing, planning and promotion

In the fifth part of the business blog series we discuss the writing, planning and promotion of your business blog. In the first four parts of the business blog series you’ve done all the research to create a good base for your business blog. With the help of your content train, you’ll be able to make a quick start with your blog….

Textmetrics launches Craft and Joomla plugins

Textmetrics launches Craft and Joomla plugins

Textmetrics is now available for Craft and Joomla. For both Content Management Systems Textmetrics developed plugins. These plugins enables Craft or Joomla users to the Textmetrics SEO suggestions directly in their Content Management System, while writing new web content. Both keyword analyses and the live SEO optimization suggestions are integrated in the plugins. The plugins are free […]

Business blog part 4: Content train for highest conversion

Business blog part 4: Content train for highest conversion

In this part of the business blog series we’ll continue to make a content train for your business blog. This is the last step to deciding which subjects you’ll write about. In the previous blog of the business blog series, we discussed choosing the right keywords based on competition, search volume and relevance….

Win the SEO competition: small websites versus big players

Win the SEO competition: small websites versus big players

It may seem impossible; beat the big players in the online SEO world as a small blog or website. These websites have all the recourses they need. How could you compete against them? You can read thinks like “domain authority decides your Google ranking”, all over the internet. In this field, the big players always win. Why should you even try to spend your time, money and efforts into something that might seem useless with this enormous competition?

Business blog part 2: Map the customer journey

Business blog part 2: Map the customer journey

You’re going to map the customer in as many useful ways as possible. Look at online and offline behaviour. In every single situation you have to decide which way of customer research works the best for your business and blog. In part two of the business blog series, we’ll explain these techniques to map your focus groups so you can start using them as a preparation for your own business blog…

Business blog part 1: Explore your target audience

Business blog part 1: Explore your target audience

A business blog could be a way to contact your customers through the search engine. If you write about the right subjects and design your blog to respond to the needs of your potential customer you’ll be able to ‘manipulate’ them into doing what you want them to do. SEO isn’t just keyword cramming and link spamming anymore. The heart of your new online strategy should be: ‘understand your target audience and provide the information…

About Textmetrics

We believe that corporations should be able to easily monitor their written communication at a global scale. By employing the latest A.I. + Big Data analysis technology, we have built an innovation that allows for our vision to become a reality. Everyday we are working on improving this innovation further by collaborating with some of the world’s most innovative companies.

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