Successfully executing brand identity implementation is crucial for any business looking to make a lasting impact. It involves more than just logos, colors, and fonts; it’s about presenting a...
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All about Blog
Welcome to our category archive! Here, you’ll find a curated collection of articles, resources, and insights on a wide range of topics within this category. Whether you’re seeking information, inspiration, or solutions, our archive is your go-to source. Dive in and explore the wealth of knowledge available to help you stay informed and empowered. Discover new perspectives, stay up-to-date with industry trends, and unlock valuable insights that can drive your success. Get ready to enrich your understanding and make the most of this comprehensive category archive.
What is gender bias?
Bias comes in many forms and causes us to form prejudices against others. It helps us categorize things to make sense of the world around us. But although it’s common, biases aren’t harmless. In the...
Increase Diversity with Gender Neutral Vacancy Texts | Importance & Tips
The year 2022 marked the 23rd year in a row that more women than men attended college or university in the Netherlands. This was revealed in a CBS study they published on International Women's Day...
Secure Your Blog’s Future with Competitive Content Analysis
Your Key to Master Competitive Content Analysis Source: VecteezyAlt: Secure Your Blog’s Future with Competitive Content Analysis Gone are the days when simply publishing content was...
Textmetrics Anna Pillar, data scientist
A conversation with our Data Scientist Anna Pillar Some seem to think that data are dull. If this were true, they wouldn't have captured the interest of Anna Pillar, our bright and lively colleague...
Top 3 AI and ChatGPT mistakes to avoid
In December 2022 AI transformed the world with ChatGPT. Students still thought they could get away with one push of a button to deliver their homework. Blog owners thought the same and uploaded lots...
Prepare for the EU AI-act
In a world that is dominated by American tech giants, the largest legislative body is in the EU. It can enforce legislation inside and outside the member states. Who remembers that Zuckerberg in...
Gen Z in the labor market
How many people from Generation Z work at your company? You know; everyone born between 1997 and 2012 – the ones we call Gen Z. In recent years, more and more employees entering the labor market...
Textmetrics has a new logo
There are moments when it becomes essential to embrace change. That's exactly what happened in 2023 when Textmetrics decided it was time for a fantastic rebranding adventure. As a result, our...
The 10 most Interesting facts about Google
What do you know about Google? Picture this: It all started in 1997 when two brainiac Stanford students, Larry Page and Sergey Brin, unleashed their search engine masterpiece upon the world. They...
Tone of voice: what is it, and why is it so important?
How do you address your target group in written communication? It’s a seemingly simple question. But you might have trouble coming up with a clear answer. Perhaps we should be more specific. We want...
How to achieve more diversity in the workplace: five tips
How diverse is your workplace? It’s a question that’s not always easy to answer. There might be a lot of talk about diversity in your workplace. Although that’s a good start, it’s not the same as...
3 ways to kick off your diversity recruitment strategy
Are your job ads free of bias? So much so that you succeed in building a diverse and inclusive workforce? Then you’re doing a great job. Unfortunately, though, many companies still struggle with...
Eliminate age bias to improve culture and productivity
Do you treat older people the same as you do younger ones? For example, do you invite older people for interviews as often as their younger colleagues? Chances are, the honest answer is ‘no.’ The...
Improving your diversity recruitment strategy — discover how
Diversity recruitment is one of those things we’ve heard a lot about in recent years. Why? Well, there are several reasons. For starters, it fits in perfectly with the wish of many organizations to...
Employer branding strategies to win in the battle for talent
As a recruiter, you know just how difficult it currently is to find qualified candidates for your jobs. Talent is scarce, and there is a real battle for talent going on. Therefore, now more than...
The importance of diversity in the workplace
How are your efforts toward building a diverse and inclusive workplace coming along? Has it been harder to reach your diversity and inclusion goals than you thought? That’s a shame. Because the...
The role of humans in data-driven recruitment
Has the rise of data-driven recruitment left you feeling worried? And are you afraid that recruiters’ jobs might soon be fully taken over by artificial intelligence? Then allow us to take all your...
Let’s talk about the B in DEIB
For quite some years now, companies have put a lot of effort into building a diverse, engaged and successful workforce. A place where everyone feels welcomed and heard. Diversity and inclusion goals...
Chief diversity officer: the job description
Let’s talk about your company’s diversity and inclusion goals. How are things going? Are your goals within reach? Or does it seem impossible to be successful? If so, you might need to consider...
Why recruiters need to know about SEO for job descriptions
As a recruiter, you probably already know a thing or two about search engine optimization (SEO). It’s a technique your content colleagues use to improve the findability of your website on search...
What is gender bias in the workplace?
Bias comes in many forms and can cause us to form prejudices against others. One of the biases we often see in the workplace is gender bias. It’s the tendency to prefer one gender over another....
3 ways to improve your diversity recruitment strategy
How are your company’s diversity efforts coming along? Do you succeed in hiring people of different backgrounds, ages, and genders? Or do your diversity and inclusion goals seem to be out of reach?...
Diversity recruitment: what is it, and why is it so important?
Diverse teams increase the innovativeness and creativity of companies. And they help companies achieve better results. So, building a more diverse team is what you want, right? Because it helps you...